Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts
Tuesday, April 6, 2010
You may have seen this before but it is something worth remembering about the human brain. Information processing occurs in an 'holistic' fashion. The information receiver decodes symbols very quickly even if they are not in the 'correct' order. Clearly this has implications for how marketers structure their message - simplicity is the key to cut through...

Wednesday, March 3, 2010
New to blogging I am but its a brave new world out there.

I guess the plan for ideactionireland.blogspot.com is to update this page on a regular basis with marketing stories and best practice that intrigues and delight me.
Everything is up for grabs and it won't be just 'ireland centric'.

So stay tuned. It is very early days.